Her Sport is Ireland’s only media platform dedicated to women in sport.
Her Sport was founded due to a clear underrepresentation of women’s sport in the media. Currently just 6% of sports media coverage is given to women which has a critical rippling effect. Without airtime and coverage female athletes lose out on sponsorship, fans and opportunities. By the age of 14, girls drop out of sport at twice the rate of boys. This is not for a lack of passion or skill. Women and girls’ sport are under-promoted, robbing young girls and boys of role models they can aspire to be like.
Her Sport was aims to give young girls and women the platform to celebrate and champion their achievements and share their stories.
At Her Sport our goal is to empower women in sport at all levels by providing high-quality and game-changing content that you can’t get anywhere else. We are determined to redefine the way women’s sports news and content is consumed. We are never afraid to push the envelope and alongside our passionate team of editors, writers and producers, we will continue to build a better experience for our growing community.
Passion, integrity and excellence are at the heart of who we are. Our team are passionate about women in sport and are devoted to levelling the playing field. We will never shy away from doing the right thing or calling out inequality where we see it.
Our community are the driving force behind what we do. Our ever growing audience want to see a change in the way women’s sport is covered. With the backing and support of our loyal community we are changing the narrative.
In 2019, 64% of the medals won by Irish athletes in international competitions were female. Yet women receive just 6% of sports media coverage.
40.8% of participants in sports are women.
60% of Irish people want more visibility of women in sport.