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The Secret Behind Lionesses’ Commercial Success

Women’s sport is exploding. From the Caitlin Clark effect, to a record-breaking Women’s World Cup, to the founding of the Professional Women’s Hockey League, the growth has been incredible — and businesses are starting to take notice as they realize the massive return offered on investment in women’s sport. A report from Deloitte predicts that women’s sport will generate over …

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A Record Breaking World Cup

Photo credit: Rachel Bach/By The White Line This years 2023 FIFA Women’s World Cup has seen historical moments, drama, broken records and incredible shows of athleticism. Here are 20 Record Breaking Moments (in no particular order): It was the first Women’s World Cup to be held in the Southern Hemisphere and the first senior FIFA tournament (men and women) to …

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Who are the top 10 most highly paid female footballers on Instagram?

US star Alex Morgan is the most highly paid female footballer on Instagram, expected to earn over €575,000 from the platform in 2023. Aside from their wage as professional footballers, female players are taking to Instagram to boost their earnings. But which stars are raking in the most cash in 2023? Ahead of the FIFA Women’s World Cup this summer, Betting.com/gb …

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